The new immi is finally here ๐Ÿœ. More flavor ๐Ÿ‘Œ. More slurp ๐Ÿ˜‹. Available now!

What We Learned at the World’s Largest Packaging Trade Show

The Kevins at Pack Expo

A few weeks ago, KCan and I had a chance to attend Pack Expo at the Las Vegas Convention Center.

Pack Expo International is the world’s largest packaging ๐Ÿ“ฆ trade show!

This local Vegas version had 30,000 attendees with 2,000 exhibitors in the 900,000 net sq. ft. convention center ๐Ÿ˜ฒ.

Pack Expo Sign

Our goal for attending was to check out all of the latest packaging options and materials available and meet printing vendors who might be viable partners to work with for our final product packaging.

This was our first Pack Expo, so we walked in with eyes wide open, curious to learn as much as we could and not afraid to ask dumb questions ๐Ÿ™‹โ€โ™‚๏ธ.

Pack Expo Brochure
We learned a massive amount over two days of talking to dozens of different vendors and understanding what opportunities and constraints existed for the types of packaging we were considering using.

For example, one goal is to continuously push for sustainable and recyclable ๐ŸŒŽ packaging.

However, weโ€™ve learned that some types of compostable ๐ŸŒฑ packaging won’t even outlast our immi ramen or our seasoning when it comes to shelf life.

This is a no-no ๐Ÿ™…โ€โ™‚๏ธ for us as food safety & stability is absolutely critical in our pursuit of product excellence.

Other types of packaging are simply too cost prohibitive for our initial launch but weโ€™ve recorded them as target packaging goals.

While we won’t be building our own facility to produce immi ramen (at least not yet ๐Ÿ˜œ), we got to see some pretty awesome packaging machinery โš™๏ธ in action that blew our minds ๐Ÿง ๐Ÿคฏ.

Check out the videos below of some of the equipment we saw:

This was an awesome experience with many learnings and new partners to speak with over the next few weeks.

Thanks as always for following along our journey – we’re excited to keep pushing immi forward! ๐Ÿ™Œ